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What Counts?

Welcome to What Counts? by TrailBlazer Consulting. The hosts, Maura Dunn and Lee Karas bring over 30 years of experience consulting with public and private organizations across industries including energy, biotech, manufacturing, and technology. We...more

Latest Episodes

Branding Basics: Logo Design & Name Registration - E109

June 02, 2025

Branding Basics: Logo Design & Name Registration - E109

Episode 109 - Branding basics at What Counts, the podcast dedicated to navigating the world of information governance with expert insights and actionable strategies....

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00:13:04

Business Foundation: Essential Legal and Strategic Steps - E108

May 19, 2025

Business Foundation: Essential Legal and Strategic Steps - E108

Building a business foundation requires more than a great idea—it demands proper legal structuring and compliance. In this episode, we explore key foundational steps,...

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00:16:35

Choosing the Right Business Structure: Legal Formation - E107

May 05, 2025

Choosing the Right Business Structure: Legal Formation - E107

Establishing a business starts with selecting the right legal structure, which impacts taxes, liability, and operational flexibility. Entrepreneurs can choose from Sole Proprietorships for...

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00:20:05

Resilient by Design: Today's Business Landscape - E106

April 21, 2025

Resilient by Design: Today's Business Landscape - E106

In today's fast-moving market, adaptability isn't a luxury-it's a necessity. Success belongs to businesses that are resilient by design, stay motivated, and build a...

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00:19:05

Strategic Growth: Defining and Scaling Your Business While Balancing Talent and Profitability - E105

April 07, 2025

Strategic Growth: Defining and Scaling Your Business While Balancing Talent and Profitability - E105

2025 Episode 105 - Strategic growth: defining, building, and scaling your business while balancing talent and profitability are just a few items you will...

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00:14:53

Starting a Business and Information Governance Challenges - E104

March 24, 2025

Starting a Business and Information Governance Challenges - E104

2025 Episode 104 – We're thrilled to bring you something brand-new with our first-ever video episode! As we explore this exciting format, we kindly...

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00:15:09

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